We are experiencing high order volumes
Advertise with Laine
Reach the World’s Most Dedicated Knitters & Crocheters
For ten years, Laine has set the standard for premium craft publishing. Our magazines are known for timeless aesthetics, high editorial quality and a deeply engaged global readership.
Advertising with Laine means placing your brand inside beautifully curated publications that makers collect, keep and return to — again and again.
Why Advertise with Laine?
Global Reach
- 50,000 annual print run (Laine Magazine)
- 2,400+ stockists worldwide (LYS & major newsstands)
- 180K+ Instagram followers
- Weekly newsletter: approx. 100,000 subscribers, 60% open rate
Premium Brand Environment
- 148–170+ pages per issue
- Offset printed, high-quality production
- Timeless, Nordic-inspired aesthetic
- Loyal, purchase-driven audience
Print ad sizes (width x height)
- ¼ page 88 × 119 mm
- ½ page 180 × 119 mm or 88 × 247 mm
- ¹⁄₁ page 215 × 275 mm + bleed 3 mm
- ²⁄₁ page 430 × 275 mm + bleed 3 mm
- Inner cover 215 × 275 mm + bleed 3 mm
Technical Specifications
- Press-quality PDF
- CMYK, resolution 300 dpi
- 3 mm bleed for full pages
- Double page spreads delivered as two separate PDFs
Our Magazines
Laine Magazine (Quarterly)
Our flagship international knitting magazine now features 14–16 knitwear patterns per issue, interviews and inspiring stories.
2027 Issues
- Issue 32 – March 2027
- Issue 33 – May 2027
- Issue 34 – August 2027
- Issue 35 – November 2027
- Nordic Knits 3 October 2027
2026 Print Ad Rates
- ¼ page — €800
- ½ page — €1,200
- Full page — €1,600
- Double spread — €2,700
- Inside cover — €1,750
Book all four issues and receive 10% off.
Digital Newsletter Advertising
Reach approximately 100,000 highly engaged subscribers weekly.
Banner size: 970 × 250 px
- 1 newsletter — €300
- 2 newsletters — €500
- 3 newsletters — €750
Book Your Spot Now
Position your brand within the most respected independent craft publications in the world. Secure your placement early — premium positions sell out quickly. Reserve your ad spot by filling our reservation form below!
Questions?
Feel free to contact us at saka@lainepublishing.com.